Learn how to optimize your WordPress site (and overall local SEO presence) to rank higher in local search results. This video includes instructions for BOTH Google Maps and the organic listings. Some factors are WordPress-specific, others are not. But stick to the core signals Google wants you to follow and you should start ranking higher in no time. Drop me a line with any questions and I’ll be glad to help you out.
Article version with more detailed instructions: http://onlinemediamasters.com/local-seo-guide/
TIMESTAMPS
Geographic-specific keyword research: 1:27
Creating geographic-specific landing pages: 4:00
Social media optimization: 6:57
Yoast’s local SEO plugin: 7:57
Google My Business: 9:05
Citations (Directories) + Moz Local: 10:54
On-page SEO: 13:42
Review Strategy: 16:30
Social Signals: 17:45
Behavior/Mobile Signals: 17:55
Google Analytics: 18:29
Google Search Console: 19:47
RESOURCES
Moz’s 2015 Local Search Ranking Factors: https://moz.com/local-search-ranking-factors
Moz Local: https://moz.com/local
Yoast Local SEO: https://yoast.com/wordpress/plugins/local-seo/
Yoast SEO Plugin Settings: http://onlinemediamasters.com/yoast-wordpress-seo-settings/
Google Analytics Dashboards: http://onlinemediamasters.com/google-analytics-custom-dashboard-examples/
Google Search Console Setup w/ Yoast: http://onlinemediamasters.com/yoast-google-search-console-configuration-xml-sitemap/
My Local SEO Services: http://onlinemediamasters.com/local-seo-services/
Article Version: http://onlinemediamasters.com/local-seo-guide/
Cheers,
Tom
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