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INTERNATIONAL BUSINESS MANAGEMENT (IBM)
This video consists of the following:
1. Concept of Technology in hindi
2. Types of Technology in businesses
i. Product technology
ii. Process technology
iii. Management technology
3. Impact of technology on business
i. Higher productivity
ii. Global competitiveness
iii. Changing job profile
iv. Need for multi skilling and multi tasking
v. Difficulty in motivation
vi. Increasing need for capital
vii. Increasing obsolescence
viii. Social implication
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Reference books for International business management:
1. https://amzn.to/2qVD2ym – International Business Management by CB Gupta ***BEST BOOK***
2. https://amzn.to/2Hpxnea – International Business Management by N. Venkateswaran (Author)
3. https://amzn.to/2HoLgsV – International Business: Text and Cases by Cherunilam .F (Author)
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