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Tag: motion design

đź”´ Grow Your Audience on Social Media (Strategies & Tools)
Posted by The Futur

đź”´ Grow Your Audience on Social Media (Strategies & Tools)

Social Media Marketing



Episode 2, we check back in w/ Robert and see how he’s doing with growing his audience on YouTube and Instagram. He needs some help, so the Futur team is there to provide some concrete advice on strategies and tools.

In the first episode Chris and Robert discussed how to build a passive income with knowledge products. It’s been a couple of months and now we’re going to catch up with what Robert has done.

Watch episode 1 here: https://youtu.be/Mlmwf7M8aJ8

Robert is a well known motion graphic designer who has had a very successful career. He teaches, lectures all over the world, but has never considered what happens if he’s unable to work. How will he support his family of 4? How will they get on without him should tragedy strike.

Are you interested in creating your own knowledge product or content? Download our free workbook to help you identify your valuable skills, who your audience is, and how to publish it: https://www.thefutur.com/resources/share-what-you-know/

06:03 – What can I do and how can I leverage my experience for passive income
10:14 – It has its ups and downs
13:26 – Rework
17:30 – How Matthew got 600k+ views
21:46 – How to get people to find you
27:06 – Matt’s tips for how to get views
40:56 – All you need are 1000 TRUE fans
46:04 – Do not go past the sale
49:11 – Robert’s best client lesson to learn from
56:04 – Story telling
1:11:02- Does the lack of social media dismiss your credibility?
1:13:41 – How Robert balances family, business, and passive income
1:16:00 – The secret to family life
1:19:56 – Matthews tips on how to grow your audience
1:27:00 – Recap

1000 True Fans
https://kk.org/thetechnium/1000-true-fans/

Follow Robert Here:
Website: http://www.hranitzky.com
Facebook: http://www.facebook.com/HranitzkyDesign
Twitter: https://twitter.com/hranimation
Instagram: https://www.instagram.com/hranimator
YouTube: https://www.youtube.com/channel/UCU-Gd4aftwWTp5xJbGRtBSg
Vimeo: https://vimeo.com/hranitzky

#passiveincome #business #clients
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Marketing and Social Media Tips for Designers pt. 3/3
Posted by The Futur

Marketing and Social Media Tips for Designers pt. 3/3

Social Media Marketing



How do I find the balance between marketing and producing work as a graphic designer? Are there any tips on what I need to do to market my services? How to gain a competitive advantage as a graphic designer. Should you specialize in design? What does it take to be a design entrepreneur?

1:08 What were some of my regrets? Rachel asks the hard question.
2:00 Why are people poor? POOR- passing on opportunity repeatedly
2:30 Jim Rohn, business guru and author– 7 Strategies for Wealth & Happiness, stop making excuses.

3:45 Paul asks, how do you find the balance between making and promoting? #Grind vs. #Hustle
4:40 The game has changed. Designers need to promote themselves now. Your work doesn’t get you work. The web had changed the game and it’s become increasingly difficult to cut through the clutter
6:00 The maker mindset, the pressure to constantly produce.
6:40 What can a sole proprietor do to promote his/her business?
7:30 Are you really an entrepreneur? #DrEvil
8:24 Prioritize and understand what makes you different. Focus on that. What can only you do in your organization?
9:30 What can you do to combat global market forces— the commoditization of design?
10:30 The future for designers is entrepreneurship & authorship.
11:02 You can’t fight market forces for long. Good enough revolution. Here’s the Wired Magazine article:
http://archive.wired.com/gadgets/miscellaneous/magazine/17-09/ff_goodenough?currentPage=all
12:00 Exploit the “Gap” that exists between needs and solutions
13:00 Solutions for “artists”/designers that just want to make. How can you participate in the 21st century economy? Unfair competitive advantage.
21:00 Maria asks, “Should you specialize?” The “T-Skill” Be really good at one thing and shallow on the other things. Most other professions specialize, Rachel argues
22:23 Prepare to pivot when the market shifts or you’ll be left out in the cold. Art directors are looking for you to be really good at one thing. Design changes quickly.
23:26 Externally you should specialize, internally should diversify.

The designers dilemma pt.3— should I eat and do soul sucking work or starve and be happy? Is there a middle ground? Graphic design career advice for those running a design studio or managing a freelance design career. This and more.

Design and typography Masters and educators, Rachel Elnar and Michael Stinson of www.Type-Ed.com swing by he studio for a lively discussion during a live taping of the Process.

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The PROCESS
Credits:
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Hosts– Chris Do
Director– Aaron Szekely
Cameraman– Aaron Szekely, Andrew Truong
Producer– Aaron Szekely
Editor– Aaron Szekely
Show Open– designed by William VanSkaik, animated by Bara Kwon

Musical Director– Adam Sanborne
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