http://easyscreencapturevideo.com explains the three main services a social media manager provides are 1. Setting up of the company’s presence, 2. Getting new customers. 3. Advertising the latest promotions.
Social Media Manager Job Description
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For a social media manager to provide these services, sheer knowledge of Internet does not suffice. It is essential for him/her to be abreast with the current trends in the market and the right audience to target, since any shortcomings in targeting the appropriate audience can be detrimental and counterproductive for the product itself.
After identifying appropriate audience which have demand for the services, the next step would involve the manager sharing various offers which could be provided to the users and the potential clients. With the growing need of the Internet as a mode of communication and also means of diminishing borders, the entire world is open to a marketer for sharing offers and promotions. A need for a social media manager has grown in demand over the last few years when the social networking sites have come in foray.
Let us take a deeper look at the first and foremost phase of the whole process. In this phase, you can offer to do the following tasks:
1. Set up a Facebook fan page along with information write up 2. Set up of Twitter account along with profile, info and custom graphics
3. Set up of LinkedIn profile
4. Set up of profile in other major social media sites like Google + (You have the option to charge higher if more social media sites are to be covered.)
The primary task for any social media manager is to identify the most appropriate media through which the product would gain a considerable amount of publicity and positive response. Various popular websites where the adverts can be posted could fall amongst Facebook, LinkedIn, MySpace and micro-blogging sites such as Twitter. Various blogs could also be a good way of making the product popular. This is a way of not only building up a consumer base amongst the virtual world but also a method of spreading awareness of the product.