Learn the tactics for creating a navigation that increases your organic visibility, streamlines user experience, and boosts conversion rates as Robyn walks you through the most important steps to getting your navigation in order.
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Without a solid base of links, your site won’t be competitive in the SERPs — even if you do everything else right. But building your first few links can be difficult and discouraging, especially for new websites. Never fear — Rand is here to share three relatively quick, easy, and tool-free (read: actually free) methods to build that solid base and earn yourself links.
Check out the post here: https://moz.com/blog/link-building-tactics-to-acquire-50-links
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https://moz.com/weblog/why-every-website-should-invest-local-links-citations-whiteboard-friday
At first look, native hyperlinks and native citations may appear pointless for non-local web sites. On a better look, nonetheless, there are sturdy underlying advantages to gaining these native votes of confidence that would show invaluable for everybody. In right now’s Whiteboard Friday, Rand explains why all websites ought to take into account chasing native hyperlinks and citations, suggesting just a few other ways to find alternatives in your areas of focus.
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https://moz.com/blog/linking-internally-externally-from-your-site-whiteboard-friday
Navigating linking practices can be a treacherous process. Sometimes it feels like a penalty is lurking around every corner. In today’s Whiteboard Friday, Rand talks about the ins and outs of linking internally and externally, identifying pitfalls and opportunities both.
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Citations are mentions of your business and address on webpages other than your own such as an online yellow pages directory or a local business association page. They are a key component in search engine ranking algorithms so building consistent and accurate citations for your local business(s) is a key Local SEO tactic. In today’s Daily SEO Fix, Tori shows you how to use MozBar to find local citations around the web. Now, go give this tip a try! Don’t have MozBar? No problem! You can download it for free here: http://mz.cm/1G44FU1
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https://moz.com/local
Introducing Moz Local! Help local search engines, and new customers, find your business online.
Moz Local creates and maintains business listings on the sites, mobile apps, and directories that factor into local search engine results. Using Local makes it easy to push business listings to the major data aggregators. You can use Moz Local to create and update your listings, manage your location information at any time, re-verify your listings, and find and delete duplicate listings.
In one easy step, and for just $84/year per location, Moz Local ensures your business listings are correct, consistent, and visible across the web.
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Received a brand new web site? Rand outlines methods and techniques you’ll be able to take to focus on native web optimization (although many of those techniques apply to basic web optimization, too). Use this guidelines to be sure to’re adequately focusing on native phrases.
For full transcript and authentic weblog put up, go to: http://www.seomoz.org/weblog/local-seo-checklist-for-new-sites-whiteboard-friday
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