Amazon Advertising – Prestozon Tutorial: Search Term Explorer – Amazon PPC Management Software
The Search Term Explorer is our most popular feature and with good reason. It’s by far the best way to analyze your search terms (what users are typing when they search for products on Amazon) to find which are working and which aren’t.
Learn how to troubleshoot your Amazon Sponsored Products ads using Prestozon’s Search Term Explorer.
Prestozon provides Amazon advertising automation + optimization software to help you profitably scale your Amazon advertising campaigns, Sponsored Products + Sponsored Brands campaigns.
Save hours with Prestozon’s 1 Click Campaign Setup to get started with a best practice campaign structure, keyword rules to promote converting search terms and negate costly search terms and bid automation to keep on top of bid management.
Wether you’re just getting started with Amazon PPC or looking for Amazon strategy to scale your business, Prestozon can help you automate the grunt work so you can focus on strategy.
Questions, feedback or interested in joining our Agency + Partner Program? Email us at: [email protected]
Learn more about our unique Search Term Isolation strategy (the key to success on Amazon) and how you can control your Amazon PPC performance: https://prestozon.com/2018/03/08/search-term-isolation-ad-optimization/
— If you have a lot of keywords driving performance the impressions + performance will bounce around between the keywords and it can be hard to manage, this is why we focus on using search term isolation which enables you to have total control of that search term over multiple products.
— Prestozon’s innovative approach empowers users to optimize towards a 1:1 relationship between a search term + exact match keyword so it’s easier to manage, gives you more control with a single bid and provides the optimal structure for our bid management and bid automation capabilities to excel.
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