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Tag: DIY SEO

DIY SEO: 11 Simple Steps to Ranking on Google
Posted by A Nerd's World

DIY SEO: 11 Simple Steps to Ranking on Google

Local SEO



Search engines are a fantastic resource to get visitors to your website. Unfortunately, helping search engines find and rank your website for inclusion in it’s listings is somewhat challenging. Like many online strategies, there are tricks and tasks that you can use to improve your results. However, similar to social media marketing, you can spend an inordinate amount of time on search engine optimization. Here are 11 do it yourself tips on how to get your website noticed in search engines legitimately, without spending to much time.

1. ONE TOPIC PER PAGE –
You can certainly have a page that lists all your products and services, but you also need a website page for each topic.

2. BASIC PAGE OPTIMIZATION – 
The purpose of the given website page should be directly stated in all of the following areas using the keyword you’re targeting:

◦ Content
◦ URL
◦ Word Count – 500+ words of focused content on a page
◦ Image Name & ALT Text

3. OUTBOUND LINKS –
It’s not just who links to you that’s important, but where you link to. This can affect both relevance and trust by Google. If you’re linking out to on-topic sites from your content that’s a good indication that the content is relevant to the terms in question.  Also, linking out to low quality websites will send a negative signal to Google. 

4. INTERNAL LINKS –
Is a type of hyperlink on a website page to another page or resource on the same website or domain. A lack of internal links can seriously hamper a page’s ability to get crawled by Google and ranked.

5. ANCHOR TEXT –
The anchor text, link label, link text, or link title is the visible, clickable text in a hyperlink. The words contained in the anchor text can determine the ranking that the website page will receive on Google.

6. UPLOADS PER MONTH (UPM) –
You don’t have to begin posting content every day – I understand it’s unrealistic for many website owners. But I recommend that you upload your own content regularly. Remember, content does not need to be text. For example, a photographer could add a new portfolio images with short textual descriptions.

7. LOCAL DIRECTORIES –
A local business listing is an online entry that contains your business Name, Address and Phone Number (NAP) along with other details. There are a lot of directories and websites like Yelp, Foursquare and Yellow Pages where local businesses can create free local business listings.

8. NAP –
Stands for Name, Address, Phone Number. NAP is critical for businesses wishing to rank well in the local organic search results, because search engines like Google take the data into account when determining which companies to show for geo-targeted searches.

9. GOOGLE VERIFIED BUSINESS –
A Google My Business listing is an absolute essential for local search. It’s free to set up, it’s one of the best things you can do to improve local SEO visibility.

10. GOOGLE REVIEWS –
Business reviews from clients and customers can be seen as one of the most powerful ways of promoting trust and confidence in your business in the eyes of Google.

11. Get GOOGLED! –
Create curiosity and create a reason for people to search your business name on Google.

LINKS –
Wayback Machine: https://archive.org/web/

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Local SEO Checklist 2018 - Client Walkthrough Part 1
Posted by Arneeon Media

Local SEO Checklist 2018 – Client Walkthrough Part 1

Local SEO



SEO Checklist for local client walkthrough. This is part one of a step by step SEO client strategy from start to finish. A look at using Trello Boards for your individual or team project management.

Facebook Group: The White Hat SEO – Digital Marketing Sounding Board https://www.facebook.com/groups/160025251329922

#SEOtraining
#SEOwalkthrough
#ArneeonMedia
#DerekRogersSEO
#LocalSEOGuide

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DIY SEO: 9 Powerful Techniques To Rank in Google
Posted by Brian Dean

DIY SEO: 9 Powerful Techniques To Rank in Google

SEO



Today you’re going to see 9 of my all-time favorite DIY SEO techniques.

The best part? None of these strategies require an SEO agency. So if you want to get higher rankings and are doing SEO yourself, I recommend watching this video.

Here’s some of the cool stuff you’ll learn in the video:

First, I’ll show you a set of words you can add to your title tag… words that can increase your organic CTR.

Next, you’ll see a cool strategy for finding long tail keywords (and no, I’m not talking about Google Suggest).

Our third strategy is to reduce your bounce rate. I show you why Google may pay close attention to your site’s bounce rate and use it as a ranking signal.

Even though it’s not clear if Google uses bounce rate as a ranking signal, they definitely use organic click through rate. That’s why I dedicate an entire tip to helping you get more clicks.

Next up, I show you not one — but TWO –white hat link building techniques. Yup, backlinks are still super important. That means that link building is a key part of an DIY SEO campaign. And in the video I outline two strategies that work insanely well.

And finally, I show you a simple way to create the type of content that Google wants to rank at the top of the first page.

I end the video with a quick bonus DIY SEO strategy.

SUBSCRIBE to get higher rankings and more traffic!
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