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How Social Media is changing the face of Marketing | Teresa Heath-Wareing | TEDxTelford
Posted by TEDx Talks

How Social Media is altering the face of Advertising and marketing | Teresa Heath-Wareing | TEDxTelford

Social Media Marketing



Social Media is dubbed on of the worlds quickest shifting industries. For entrepreneurs and companies alike it has modified the way in which we market our merchandise, the way in which we discover our clients and the way in which we converse to them. Uncover how companies can use this modern software to their benefit. Teresa is a enterprise proprietor, spouse, mum and step mum and these hold her very busy! Her enterprise offers her the chance to journey to some wonderful locations across the globe which she loves and so far as hobbies go, she prefers to spend her time between the household and work so she doesn’t actually have any, until you name ingesting Gin a passion!

Teresa is a social media & advertising advisor coach and worldwide speaker. She helps entrepreneurs and entrepreneurs all around the globe, enhance their social media advertising to allow them to develop their enterprise. She likes to share data and does this by way of her standard podcast name Social Media Advertising and marketing Made Easy.

Social Media is dubbed on of the worlds quickest shifting industries. For markers and companies alike it has modified the way in which we market our merchandise, the way in which we discover our clients and the way in which we converse to them. Uncover how companies can use this modern software to their benefit. This speak was given at a TEDx occasion utilizing the TED convention format however independently organized by a local people. Be taught extra at https://www.ted.com/tedx

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Social Media Marketing - Why is it so Important to your business?
Posted by ConnecTheDot

Social Media Marketing – Why is it so Important to your business?

Social Media Marketing



These days, it isn’t enough to have a website for your business – your business need to extend to social media marketing sites like Facebook and Twitter to be effective.

It’s time to start capitalizing on it. If your company still doesn’t have a Twitter account or a Facebook fan page, it’s time to get with the program and bring yourself up to speed (or risk falling behind your competition).

A Social Media Marketing plan is the summary of everything you plan to do and hope to achieve for your business using social networks. This plan should comprise an audit of where your customers and consumers are today, goals for where you want them to be in the near future, and all the tools you want to use to get there. That means every Tweet, Reply, Like and Comment should all be guided by a plan and driving towards pre-determined goals. To learn more visit https://connecthedot.com/social-marketing/

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Can Technology Change Education? Yes!: Raj Dhingra at TEDxBend
Posted by TEDx Talks

Can Know-how Change Schooling? Sure!: Raj Dhingra at TEDxBend

Technology



Raj Dhingra is a twenty-year veteran of the expertise business with an in depth monitor report of constructing sturdy, sustainable and worthwhile business management positions in new and rising classes. Raj brings entrepreneurial drive and success, and a wealthy depth of company expertise throughout normal administration, enterprise growth, product growth, gross sales and advertising and marketing capabilities. Previous to becoming a member of NComputing in April 2011, Raj was VP and GM at Citrix the place he led the corporate’s desktop virtualization enterprise from zero to half a billion {dollars} progress in gross sales over a three 12 months interval. In addition to his management function in international virtualization corporations equivalent to Citrix, Dhingra has held govt management positions in public corporations equivalent to McAfee, 3Com, SonicWALL and startups equivalent to IntruVert Networks (acquired by McAfee) and PortAuthority Applied sciences (acquired by Websense).

Within the spirit of concepts price spreading, TEDx is a program of native, self-organized occasions that carry individuals collectively to share a TED-like expertise. At a TEDx occasion, TEDTalks video and stay audio system mix to spark deep dialogue and connection in a small group. These native, self-organized occasions are branded TEDx, the place x = independently organized TED occasion. The TED Convention offers normal steerage for the TEDx program, however particular person TEDx occasions are self-organized.* (*Topic to sure guidelines and laws)

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Resume of a Social Media Manager
Posted by Jim Stroud

Resume of a Social Media Manager

Social Media Marketing



Resume – Social Media Manager

Thank you for viewing my video cv. Please scroll down for information on opportunities I have a particular interest in. As promised in the video, here are links to my resume and other relevant information.

* My Resume: http://scr.bi/social-media-resume
* Linkedin: http://www.linkedin.com/in/jimstroud
* Career Highlights: http://blog.jimstroud.com/about/career-highlights
* Follow me on Twitter: @jimstroud

I am interested in positions that involve, but are NOT LIMITED to, the following duties:

CONTENT DEVELOPMENT—develop content strategy and its components to create a vibrant, engaging and authoritative online presence:

+ Create a destination site and manage the quality of its upkeep. Blog management.
+ Produce story-rich and evocative web-optimized copy (including internal/client documents); video series; articles; comics; podcast series; user-generated content; — copy and schedule.
+ Monitor, moderate and manage online community efforts. As an advocate, ensure vibrant, engaging, responsive, and positive user experiences.
+ Travel to promote and support events (conferences/meetups) with video interviews and commentary from consumers and influencers.

ONLINE MARKETING —optimize online marketing to increase brand awareness and drive new customer acquisition:

Site optimization

(a) Onsite: home page, landing pages, browse results pages, key words; nav path (engage and move the prospect along), calls to action.
(b) Offsite: link building, bookmarks, directories, review sites; PPC.

Publish and market the content

(a) Campaign strategies: promotions and calls to action to generate leads, nurture prospects and accelerate sales.
(b) Blog, syndication; RSS; forum(s).
(c) Social media—leverage Facebook (Twitter, others as warranted) for community development with features such as badges, “Like” buttons, etc. Create and execute online community strategy.

Metrics—measure strategies, activities, and their results

(a) Design and manage conversion funnel—lead gen through booking and subsequent follow on.
(b) Testing, tracking and analysis—yield, ROI; utilize Google Analytics and other appropriate tools.

EMPLOYER BRANDING & SOCIAL MEDIA RECRUITMENT

+ Proactively develop and implement employer marketing and branding strategy, coordinating with stakeholders across the Company.
+ Manage social media recruiting initiatives and day-to-day activates. Duties include online advocacy, community-outreach efforts, promotions, etc.
+ Manage presence in social networking sites including Facebook, Twitter, and relevant job boards.
+ Maximize the impact and quality of the Careers website, the employment application process, and overall online presence for recruiting initiatives.
+ Establish employer branding strategies through use of appropriate trade journals, networking events and conferences.
+ Monitor effective benchmarks for measuring the impact of marketing and social media programs on recruiting initiatives.
+ Monitor trends in social media tools, trends and applications
+ Prominently represent the company in the public domain (trade shows, conferences, et cetera) and directly with prospective candidates via social media.
+ Collaborate across the organization, building relationships across the marketing, PR, HR, and Sales organizations.

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READ BOOKS BY JIM STROUD

# The Number One Job Hunting Book In the World! | https://www.createspace.com/5096124

# Resume Forensics: How To Find Free Resumes and Passive Candidates On Google | https://www.createspace.com/4228076

# Content Is The New Sourcing: Strategies for Attracting and Engaging Passive Candidates | https://www.createspace.com/4693823
…

FOLLOW JIM STROUD ON SOCIAL MEDIA:

# Blog: http://JimStroud.com
# Twitter: http://twitter.com/jimstroud
# LinkedIn: http://www.linkedin.com/in/jimstroud
# YouTube: http://www.youtube.com/user/jimstroud
# SlideShare: http://www.slideshare.net/jimstroud
# Facebook: https://www.facebook.com/thejimstroudshow/
# Google Plus: https://plus.google.com/+JimStroud1

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