How To Build Quality, Increase Website Authority And Spy On Competitors!
Link Building Best Practices
Link building is an important factor influencing your website ranking! Your Backlink Profile is used by search engines to determine your authority and relevance to a specific search query.
A link from a high quality website with online authority can actually pass on some of its’ authority to your website. This Link Juice can help you gain your own quality and authority online, and boost your search engine ranking!
Quality vs. Quantity
It is not the number of links to your website that matters, but the quality of those links! A good, quality link is a from a website that is relevant to your business, and has established authority online.
Beware of Toxic Links
A link from a low quality website with no online authority, and not related to your business products and service can be considered SPAM and actually cause you to be penalized by search engines!
Note – links from social media posts are ‘no-follow’ links that do not pass Link Juice.