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Bing Spam Penalties, Google Local Ranking Update, Speed Reports & More

Bing Spam Penalties, Google Local Ranking Update, Speed Reports & More

Local SEO



This week in search I posted the big monthly Google Webmaster report, so catch up there quickly. Bing announced a boat load of new search spam penalties that is rolling out. Google may have done a local search algorithm update this week. Google shared some details on what it is working on for health and medical queries. Google has rolled out the speed reports in Search Console, there is no ETA on an API. GoogleBot is now running Chrome 78. Google said some SEOs use no as a way to convince themselves of their own theories. Google said it is a bad sign if your robots.txt or sitemap file ranks for normal searches. Google said do not use robots.txt to block indexing of URLs with parameters. Oh yea, two wrongs don’t make a right in search or SEO. Google’s product parser uses a different port that what Search Console uses. Google is testing an image carousel in the local pack. Google My Business limits businesses to 20 service areas. Google Ads Editor is upgraded to version 1.2. Google Merchant Center now supports multi-country feed support. Google won’t use Fitbit data for search or search ads. Check out the Aja Frost from Hubspot vlog and check out my stuff from the Google Webmaster Conference. That was this past week in search at the Search Engine Roundtable.

00:33 – November 2019 Google Webmaster Report : https://www.seroundtable.com/november-2019-google-webmaster-report-28478.html
2:19 – Bing Inorganic Site Structure Spam Penalties : https://www.seroundtable.com/bing-penalty-28482.html
3:24 – Google My Business Local Listing Update This Week : https://www.seroundtable.com/bing-penalty-28482.html
4:20 – Google To Go Big With Health Search For Medical Queries? : https://www.seroundtable.com/google-health-medical-queries-28480.html
5:19 – New Google Search Console Speed Reports Rolling Out : https://www.seroundtable.com/google-search-console-pagespeed-reports-out-28475.html
5: 50 – No ETA On Google Search Console Speed Reports API : https://www.seroundtable.com/google-search-console-speed-reports-api-28489.html
6:11 – Evergreen GoogleBot Now On Chrome 78 : https://www.seroundtable.com/evergreen-googlebot-chrome-78-28470.html
6:30 – Google: SEOs Use “No” As A Way To Confirm Their Theories : https://www.seroundtable.com/google-no-theories-28503.html
8:19 – Google: It Is A Bad Sign If Your Robots.txt Or Sitemap File Is Ranking For Normal Queries : https://www.seroundtable.com/google-robots-sitemaps-ranking-28502.html
9:04 – Google: Do Not Use Robots.txt To Block Indexing Of URLs With Parameters : https://www.seroundtable.com/google-block-of-urls-with-parameters-no-28501.html
9:44 – Two Wrongs Don’t Make A Right With Google And Breaking Guidelines : https://www.seroundtable.com/two-wrongs-dont-make-a-right-with-google-28490.html
10:16 – Google: Our Production Parser Is Different; The Search Console Parser Uses A Java Port : https://www.seroundtable.com/google-production-search-console-parsers-28488.html
10:48 – Google Tests Image Carousel In Local Pack : https://www.seroundtable.com/google-image-carousel-in-local-pack-28473.html
11:03 – Google My Business Limits Businesses To 20 Service Areas : https://www.seroundtable.com/google-my-business-20-service-area-limits-28495.html
11:20 – Google Ads Editor v1.2 Adds New Campaign Types & Cross-Account Features : https://www.seroundtable.com/google-ads-editor-v1-2-28500.html
11:30 – Google Merchant Center Gets Multi-Country Feed Support & Redesign : https://www.seroundtable.com/google-merchant-center-redesign-multi-country-feed-28494.html
11:54 – Google: We Wont Use Fitbit Data For Search Ads : https://www.seroundtable.com/google-fitbit-ads-28472.html
12:32 – Vlog #23: Aja Frost from HubSpot On Topic Clusters, Featured Snippets, Image SEO & Suggested Clips : https://www.seroundtable.com/vlog-023-28462.html
12:46 – Takeaways: Google Webmaster Conference Product Summit : https://www.seroundtable.com/google-webmaster-conference-product-summit-takeaways-28483.html

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Joy Hawkins On Local Ranking Factors, Google Maps & Local SEO : Vlog #13

Pleasure Hawkins On Native Rating Elements, Google Maps & Native search engine marketing : Vlog #13

Local SEO



In episode #13 of the vlog collection on the Search Engine Roundtable I interviewed Pleasure Hawkins (@JoyanneHawkins). Pleasure Hawkins been doing native search engine marketing for over 13 years, all native, solely native. Even different native search engine marketing specialists go to her for recommendation. She labored at Imprezzio Advertising and left that firm after nearly eight years and began her personal agency, Sterling Sky, Inc. It was one of many extra scary issues she has finished however wanting again, it was an incredible factor. Then a pair years in the past she purchased the Native Search Boards from Linda Buquet, a mentor to Pleasure. The discussion board is without doubt one of the most lively boards in search engine marketing, not to mention native search engine marketing. They preserve the spam out and preserve it very white hat.

Native Rating Elements was the subject she coated at Mozcon, and he or she dug into what he spoke about on the occasion. Together with the problems with native search rank checking, that are an important rating components in native search and far more. The highest native rating components in line with Pleasure are key phrases in enterprise identify, classes, evaluations and which pages you hyperlink to in your site. She stated hyperlinks don’t matter as a lot for native search engine marketing anymore. One factor was that even when evaluations are eliminated as a result of they violate pointers, these evaluations are at present nonetheless used for rating functions (a minimum of proper now). We additionally talked about Google Maps spam points and along with the bugs that plague the platform.

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Google App Interstitial Penalty, Google Tablet Interface & Other SEO Tips

Google App Interstitial Penalty, Google Tablet Interface & Other SEO Tips

SEO



https://www.SERoundtable.com/ – I tried doing this video four times, so the last time I rushed through it, so I apologize. I first discuss the app install interstitial penalty that went live this week. I then cover how the next Google Penguin update should be the continuous and real time version. Google’s Michael Fink said do not build apps just for the ranking boost. Google has launched a new tablet search results interface. Google said if you want featured snippets, try using schema markup. Moz has some SEO issues but it turns out Google is trying to be smart with redirects and failed at it. Google issued a PSA around content within JavaScript. Google said crawl rates do not always reflect ranking success. Google said GoogleBot should support HTTP2 very soon. Google may be working on a Set feature to consolidate Search Console profiles. Google also may be working on extending Search Analytics data in the Search Console from 90 days to a year, I hope. Google launched the ability to set special hours for holidays and events for your local business. Google is testing a split view in the search results for English and Hindi results in the same page. That was this past week in search at the Search Engine Roundtable.

Google: The App Install Interstitial Penalty Is Now Live : https://www.seroundtable.com/google-app-install-interstitial-penalty-21131.html
Google: Penguin 4.2 Should Be Real-Time & Continuous : https://www.seroundtable.com/google-penguin-42-21124.html
Google: Don’t Build Apps Just For Ranking Boost : https://www.seroundtable.com/google-app-ranking-boost-no-21139.html
New Bold Google Search Tablet Search Results Interface : https://www.seroundtable.com/google-search-tablet-interface-21151.html
Google: Want Featured Snippets, Try Using Schema Markup : https://www.seroundtable.com/google-schema-featured-snippets-21133.html
Moz Needs SEO Help & Goes To Google Forums For It : https://www.seroundtable.com/moz-has-google-seo-issues-21137.html
Google On When 301 Redirects Are Not Enough: The Moz Example : https://www.seroundtable.com/google-redirect-similar-urls-21154.html
Google PSA: Placing Content In JavaScript Array May Cause Indexing Issues… : https://www.seroundtable.com/google-javascript-array-content-21144.html
Google: Crawl Frequency & Ranking Higher Are Not Directly Related : https://www.seroundtable.com/google-crawl-frequency-ranking-21153.html
Google: HTTP2 Support For GoogleBot Coming Soon, Maybe By End Of Year : https://www.seroundtable.com/google-http2-21152.html
Google Working On “Sets” To Consolidate Google Search Console Profiles : https://www.seroundtable.com/google-search-console-sets-21125.html
Google: We Are Planning On Extending Historical Google Search Console Search Analytics Data : https://www.seroundtable.com/google-search-console-data-extending-21143.html
Set Special Hours In Google My Business For Holidays & Events : https://www.seroundtable.com/google-my-business-set-special-hours-21130.html
Google Testing Split View Language Interface: English & Hindi : https://www.seroundtable.com/google-split-view-language-interface-21127.html

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